Job responsibilities:
1. Effectively manage daily administrative tasks
2. Develop, implement, and manage marketing campaigns using social and paid media.
3. Define the most important social media KPIs
4. Manage creative assets and calendars for multiple shows.
5. Implement strategies to drive brand awareness and impressions through social media and paid media campaigns.
6. Measure the success of all digital marketing campaigns.
7. Stay up to date with the latest social media best practices and technologies
8. Monitor SEO and user engagement and suggest content optimization.
Effectively communicate with other departments within the company and external partners to coordinate campaign objectives.
Write press releases, scripts for stage events, and social media posts.
Organize events including conventions, booth activities, and panels.
Create required metadata, tagging, titling, thumbnails and documentation, and uploading of content
Handling sensitive and confidential information with discretion
Job qualification:
1. Bachelor’s degree in marketing communications, advertising, or related discipline OR 1 year of experience in marketing, social media, etc.
2. Detailed understanding of branding and marketing best practices
3. Ability to manage changing requirements as well as multiple overlapping projects at one time
4. Excellent writing, communications, project management, and organizational skills